Moreover, these films primarily showcase Indian Punjabi culture. The sales of revenue will, in turn, accrues to their country in the form of taxes and remittances NRIs paid. They will eventually earn revenues from ticket sales in Pakistan. Ministry of Foreign Affairs had conveyed that non Resident Indians (NRIs) make most of these movies. Ministry of Information and Broadcasting had formulated criteria for the import of non-Indian Punjabi movies.
It will also give impetus to the local production of Pakistani Punjabi movies. Pakistan film producers association has been demanding for a long to allow the import of non-Indian punjabi movies as they would revive the Pakistani cinema industry. The government has not allowed Indian Punjabi movies. Now, Indian Punjabi movies dominate even in Pakistan. However, with the passage of time, they collapsed. In past, Pakistani Punjabi movies used to rule the Pakistani cinema industry. Youtube is one popular digital media platform to check new Punjabi movies online to watch.Īccordingly, the Ministry of Information and Broadcasting consulted the relevant stakeholders from the private sector including the film and cinema industry and relevant federal ministries. They have to search different platforms to watch online. The majority of Pakistanis enjoy the latest Indian Punjabi movies on different sites. The Prime Minister Office had directed the Ministry of Information and Broadcasting to examine the possibility of importing non –Indian comedy Punjabi movies in consultation with relevant stakeholders.
The cabinet has decided now to reconsider the case to cover all foreign films except Indian. Sources told Newztodays that the cabinet considered this case in its meeting last week whether it should allow the import of non-Indian Punjabi movies or not. Aftab Ahmed Islamabad: Pakistan has refused to allow the import of non-Indian Punjabi movies due to a diplomatic row with India.